During this phase, we work with our clients to develop plans for the proposed work. We Begin by developing multiple interpretations of a core idea. Eventually, aspects of these plans are distilled into a final schematic that represents the manifestation of the client's abstract goals for the project. We believe that our careful interpretation of these abstract goals is what makes us so successful in our work.
Throughout this process we work to balance creativity, aesthetics, budget and technical requirements to move toward a project that will become a reality.